diff --git a/assets/pasted-20260630-004540-c35aefe5.jpg b/assets/pasted-20260630-004540-c35aefe5.jpg
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diff --git a/core/__pycache__/views.cpython-311.pyc b/core/__pycache__/views.cpython-311.pyc
index 6705550..8c5737d 100644
Binary files a/core/__pycache__/views.cpython-311.pyc and b/core/__pycache__/views.cpython-311.pyc differ
diff --git a/core/templates/base.html b/core/templates/base.html
index 1c12b25..d69e6b0 100644
--- a/core/templates/base.html
+++ b/core/templates/base.html
@@ -5,7 +5,7 @@
 <head>
   <meta charset="UTF-8">
   <meta name="viewport" content="width=device-width, initial-scale=1">
-  <title>{% block title %}{{ page_title|default:project_name }} · App Tecno Store{% endblock %}</title>
+  <title>{% block title %}{% if page_title %}{{ page_title }} · {% endif %}{{ project_name|default:'Flores Software Ideas' }}{% endblock %}</title>
   <meta name="description" content="{{ meta_description|default:project_description|default:'Tienda virtual para servicios tecnológicos, pagos por QR, Transfermóvil y Enzona.' }}">
   {% if project_description %}
   <meta property="og:description" content="{{ project_description }}">
@@ -25,7 +25,7 @@
 </head>
 
 <body>
-  <div id="techLoader" class="tech-loader" role="status" aria-live="polite" aria-label="Cargando App Tecno Store">
+  <div id="techLoader" class="tech-loader" role="status" aria-live="polite" aria-label="Cargando {{ project_name }}">
     <div class="loader-grid" aria-hidden="true"></div>
     <div class="loader-particles" aria-hidden="true">
       <span></span><span></span><span></span><span></span><span></span><span></span>
@@ -33,9 +33,9 @@
     <div class="loader-card">
       <div class="loader-brand">
         <span class="loader-logo image-logo">
-          <img src="{% static 'images/app-logo-site.png' %}?v=20260630-logo" alt="Logo App Tecno Store" width="64" height="64" decoding="async">
+          <img src="{% static 'images/app-logo-site.png' %}?v=20260630-logo" alt="Logo {{ project_name }}" width="64" height="64" decoding="async">
         </span>
-        <span>Tecno Store</span>
+        <span>{{ project_name }}</span>
       </div>
       <div class="loader-core" aria-hidden="true">
         <span class="loader-ring loader-ring-outer"></span>
@@ -51,8 +51,8 @@
 
   <nav class="navbar navbar-expand-lg navbar-dark app-nav sticky-top">
     <div class="container">
-      <a class="navbar-brand brand-mark" href="{% url 'home' %}" aria-label="Inicio App Tecno Store">
-        <span class="brand-logo image-logo"><img src="{% static 'images/app-logo-site.png' %}?v=20260630-logo" alt="Logo App Tecno Store" width="64" height="64" decoding="async"></span><span> Tecno Store</span>
+      <a class="navbar-brand brand-mark" href="{% url 'home' %}" aria-label="Inicio {{ project_name }}">
+        <span class="brand-logo image-logo"><img src="{% static 'images/app-logo-site.png' %}?v=20260630-logo" alt="Logo {{ project_name }}" width="64" height="64" decoding="async"></span><span>{{ project_name }}</span>
       </a>
       <button class="navbar-toggler" type="button" data-bs-toggle="collapse" data-bs-target="#mainNav" aria-controls="mainNav" aria-expanded="false" aria-label="Abrir navegación">
         <span class="navbar-toggler-icon"></span>
@@ -85,8 +85,8 @@
   <footer class="site-footer">
     <div class="container d-flex flex-column flex-md-row justify-content-between gap-3">
       <div class="footer-brand">
-        <span class="footer-logo image-logo"><img src="{% static 'images/app-logo-site.png' %}?v=20260630-logo" alt="Logo App Tecno Store" width="56" height="56" loading="lazy" decoding="async"></span>
-        <span><strong>App Tecno Store</strong><br><span>Tiendas virtuales, páginas web y apps móviles para crecer.</span></span>
+        <span class="footer-logo image-logo"><img src="{% static 'images/app-logo-site.png' %}?v=20260630-logo" alt="Logo {{ project_name }}" width="56" height="56" loading="lazy" decoding="async"></span>
+        <span><strong>{{ project_name }}</strong><br><span>Tiendas virtuales, páginas web y apps móviles para crecer.</span></span>
       </div>
       <div class="footer-payments">QR · Transfermóvil · Enzona · Transferencia</div>
     </div>
diff --git a/core/templates/core/catalog.html b/core/templates/core/catalog.html
index 55e56ba..405d125 100644
--- a/core/templates/core/catalog.html
+++ b/core/templates/core/catalog.html
@@ -1,6 +1,6 @@
 {% extends "base.html" %}
 
-{% block title %}{{ page_title }} · App Tecno Store{% endblock %}
+{% block title %}{{ page_title }} · {{ project_name }}{% endblock %}
 
 {% block content %}
 <main class="page-shell">
diff --git a/core/templates/core/confirm_payment.html b/core/templates/core/confirm_payment.html
index 7d86036..10e01d7 100644
--- a/core/templates/core/confirm_payment.html
+++ b/core/templates/core/confirm_payment.html
@@ -1,6 +1,7 @@
 {% extends "base.html" %}
+{% load static %}
 
-{% block title %}Confirmar pago · App Tecno Store{% endblock %}
+{% block title %}Confirmar pago · {{ project_name }}{% endblock %}
 
 {% block content %}
 <main class="page-shell">
@@ -15,7 +16,7 @@
         <div class="payment-console mt-4">
           <div class="console-top"><span></span><span></span><span></span></div>
           <h2>Métodos disponibles</h2>
-          <div class="qr-card"><div class="qr-placeholder"><i class="bi bi-qr-code"></i><span>QR de pago</span></div></div>
+          {% include "core/partials/payment_qr.html" %}
           <div class="payment-methods"><span>Transfermóvil</span><span>Enzona</span><span>Transferencia</span></div>
         </div>
       </div>
diff --git a/core/templates/core/index.html b/core/templates/core/index.html
index ef7ff54..c8a8f25 100644
--- a/core/templates/core/index.html
+++ b/core/templates/core/index.html
@@ -1,7 +1,7 @@
 {% extends "base.html" %}
 {% load static %}
 
-{% block title %}{{ page_title }} · App Tecno Store{% endblock %}
+{% block title %}{{ page_title }} · {{ project_name }}{% endblock %}
 
 {% block content %}
 <header class="hero-section">
@@ -29,12 +29,7 @@
           <div class="console-top"><span></span><span></span><span></span></div>
           <h2>Zona de pago</h2>
           <p>Escanea el QR o paga por las pasarelas disponibles. Luego reporta tu referencia para aprobación manual.</p>
-          <div class="qr-card" aria-label="Espacio para código QR de pago">
-            <div class="qr-placeholder">
-              <i class="bi bi-qr-code"></i>
-              <span>QR de pago</span>
-            </div>
-          </div>
+          {% include "core/partials/payment_qr.html" %}
           <div class="payment-methods">
             <span>Transfermóvil</span><span>Enzona</span><span>Transferencia</span>
           </div>
diff --git a/core/templates/core/partials/payment_qr.html b/core/templates/core/partials/payment_qr.html
new file mode 100644
index 0000000..3a5f8eb
--- /dev/null
+++ b/core/templates/core/partials/payment_qr.html
@@ -0,0 +1,4 @@
+{% load static %}
+<div class="qr-card" aria-label="Código QR de pago de {{ project_name }}">
+  <img class="qr-image" src="{% static 'images/payment-qr.jpg' %}?v=20260630-qr" alt="Código QR de pago de {{ project_name }}" width="494" height="532" loading="lazy" decoding="async">
+</div>
diff --git a/core/templates/core/payment_success.html b/core/templates/core/payment_success.html
index ba2c117..c795b14 100644
--- a/core/templates/core/payment_success.html
+++ b/core/templates/core/payment_success.html
@@ -1,6 +1,6 @@
 {% extends "base.html" %}
 
-{% block title %}Pago recibido · App Tecno Store{% endblock %}
+{% block title %}Pago recibido · {{ project_name }}{% endblock %}
 
 {% block content %}
 <main class="page-shell">
diff --git a/core/templates/core/product_detail.html b/core/templates/core/product_detail.html
index a943b2e..4c0ac91 100644
--- a/core/templates/core/product_detail.html
+++ b/core/templates/core/product_detail.html
@@ -1,6 +1,7 @@
 {% extends "base.html" %}
+{% load static %}
 
-{% block title %}{{ product.name }} · App Tecno Store{% endblock %}
+{% block title %}{{ product.name }} · {{ project_name }}{% endblock %}
 
 {% block content %}
 <main class="page-shell">
@@ -24,7 +25,7 @@
         <div class="payment-console sticky-lg-top detail-payment">
           <div class="console-top"><span></span><span></span><span></span></div>
           <h2>Paga y reporta</h2>
-          <div class="qr-card"><div class="qr-placeholder"><i class="bi bi-qr-code"></i><span>QR de pago</span></div></div>
+          {% include "core/partials/payment_qr.html" %}
           <div class="payment-methods"><span>Transfermóvil</span><span>Enzona</span><span>Transferencia</span></div>
           <a href="{% url 'confirm_payment' %}?producto={{ product.slug }}" class="btn btn-accent w-100 mt-3">Enviar confirmación</a>
         </div>
diff --git a/core/views.py b/core/views.py
index 32399a6..b87b978 100644
--- a/core/views.py
+++ b/core/views.py
@@ -7,12 +7,13 @@ from .forms import PaymentConfirmationForm
 from .models import PaymentConfirmation, Product, ProductCategory
 
 WHATSAPP_NUMBER = "5359177041"
+BUSINESS_NAME = "Flores Software Ideas"
 
 
 def _base_context(**extra):
     context = {
-        "project_name": "App Tecno Store",
-        "project_description": "Tienda virtual de servicios tecnológicos con pagos por QR, Transfermóvil y Enzona.",
+        "project_name": BUSINESS_NAME,
+        "project_description": "Flores Software Ideas ofrece soluciones tecnológicas, software empresarial y pagos por QR, Transfermóvil y Enzona.",
         "whatsapp_number": WHATSAPP_NUMBER,
     }
     context.update(extra)
diff --git a/static/css/custom.css b/static/css/custom.css
index 5726031..7117b5c 100644
--- a/static/css/custom.css
+++ b/static/css/custom.css
@@ -340,7 +340,8 @@ a { text-decoration: none; }
 .console-top span { width: .72rem; height: .72rem; border-radius: 999px; background: var(--secondary); }
 .console-top span:nth-child(2) { background: var(--primary); }
 .console-top span:nth-child(3) { background: var(--accent); }
-.qr-card { border-radius: 1.35rem; padding: .8rem; background: rgba(255,255,255,.10); border: 1px dashed rgba(255,255,255,.30); }
+.qr-card { border-radius: 1.35rem; padding: .8rem; text-align: center; background: rgba(255,255,255,.10); border: 1px dashed rgba(255,255,255,.30); }
+.qr-image { display: block; width: min(100%, 18rem); height: auto; margin: 0 auto; border-radius: 1rem; background: #fff; box-shadow: 0 16px 45px rgba(0,0,0,.22); }
 .qr-placeholder {
     aspect-ratio: 1;
     min-height: 210px;
diff --git a/static/images/payment-qr.jpg b/static/images/payment-qr.jpg
new file mode 100644
index 0000000..85827e6
Binary files /dev/null and b/static/images/payment-qr.jpg differ
diff --git a/staticfiles/css/custom.css b/staticfiles/css/custom.css
index 5726031..7117b5c 100644
--- a/staticfiles/css/custom.css
+++ b/staticfiles/css/custom.css
@@ -340,7 +340,8 @@ a { text-decoration: none; }
 .console-top span { width: .72rem; height: .72rem; border-radius: 999px; background: var(--secondary); }
 .console-top span:nth-child(2) { background: var(--primary); }
 .console-top span:nth-child(3) { background: var(--accent); }
-.qr-card { border-radius: 1.35rem; padding: .8rem; background: rgba(255,255,255,.10); border: 1px dashed rgba(255,255,255,.30); }
+.qr-card { border-radius: 1.35rem; padding: .8rem; text-align: center; background: rgba(255,255,255,.10); border: 1px dashed rgba(255,255,255,.30); }
+.qr-image { display: block; width: min(100%, 18rem); height: auto; margin: 0 auto; border-radius: 1rem; background: #fff; box-shadow: 0 16px 45px rgba(0,0,0,.22); }
 .qr-placeholder {
     aspect-ratio: 1;
     min-height: 210px;
diff --git a/staticfiles/images/payment-qr.jpg b/staticfiles/images/payment-qr.jpg
new file mode 100644
index 0000000..85827e6
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index 0000000..85827e6
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